Shot in the Golden State of California, the new Gucci Ouverture campaign features an eclectic group of friends captured out and about in Los Angeles on sandy beaches and overlooking twinkling cityscapes. Their final destination is a drive-in cinema, where ‘Ouverture Of Something That Never Ended’—the 7 part mini-series by Alessandro Michele and Gus Van Sant that presented the new collection in November 2020—is being screened, closing the circle with this film-within-a-film. Shot by Glen Luchford
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Shot in the Golden State of California, the new Gucci Ouvertur…
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Scenes from Harry Styles’ ‘Treat People With Kindness’. For his new music video, the singer and actor who recently appeared in an episode from ‘Ouverture Of Something That Never Ended,’ wears custom Gucci pieces by Alessandro Michele. | Gucci
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A treehouse in the city is the setting for the campaign for new eco-sustainable collection Gucci Off The Grid, featuring Jane Fonda, Lil Nas X, King Princess, Miyavi and David de Rothschild. | Gucci
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Gucci Mane Set To Headline "Stop The Violence" Concert In Mississippi
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Marketing Strategies of Gucci: Where Luxury Meets Style
Marketing Strategies of Gucci: Where Luxury Meets Style
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Showcased in cities around the world, the We Will Always Have London campaign starring Debbie Harry lensed by Nan Goldin presents Creative Director Sabato De Sarno’s ever-evolving vision for the House. | Gucci
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